Google Leaks: Efforts to address "Fake News"
A slidedeck from December 2016 showing Google and it's plan to impose it's politics on the ad-exchanges supplying revenue for news media organizations.
Google: "We've updated our publisher policies and will start prohibiting Google ads from being placed on misrepresentative content, just as we disallow misrepresentation in our ads policies. Moving forward, we will restrict ad serving on pages that misrpepresent, misstate, or conceal information about the publisher, the publisher's content, or the primary purpose of the web property."
Part of the full Google Disclosure, which you can see here.
PDF
link.
What this document shows
This December 2016 (2016 Q4) Google slide deck describes Google's plan to restrict ad serving on pages it judges to misrepresent, misstate or conceal information about the publisher or its content. Because Google's ad exchanges supply revenue to news media organizations, the policy decides which news publishers can earn money from Google ads.
About the Google Leaks disclosure
This page is part of the Google Leaks: 950+ pages of internal Google documents that Zach Vorhies, a Senior Software Engineer at Google and YouTube for 8.5 years, took with him when he resigned from Google in June 2019. He delivered them to the antitrust division of the U.S. Department of Justice in August 2019 and released them to the public through Project Veritas. The documents describe, in Google's own words, how Google defined "fake news", built its "Machine Learning Fairness" system and kept blacklists across Google Search, YouTube and Google News. He tells the full story in his book Google Leaks: An Expose of Big Tech Censorship (Skyhorse Publishing).
Read the full archive on the Google Leaks page, the dated sequence of events in the timeline, and who Zach Vorhies is on the about page.
Document pages
